(Source: JD Power and Associates) The manufacturer's or retailer's warranty is gaining importance as a measure of customer satisfaction with major kitchen and laundry appliances. Product performance and reliability, however, are still the dominant drivers of customer satisfaction. Those are the conclusions of the just-released J.D. Power 2013 Laundry Appliance Satisfaction StudySM and the J.D. Power 2013 Kitchen Appliance Satisfaction Study.SM The Laundry Appliance Satisfaction Study and the Kitchen Appliance Satisfaction Study are now in their eighth and ninth years, respectively. They measure customer satisfaction in five categories of major home appliances: clothes washers;...
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